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Total Licensing Australia

Published each year as a stand-along magazine since 2004, Total Licensing Australia will be available early March in time for the Australian Toy & Hobby Fair in Melbourne.

Once again, through a partnership with the ATA, Total Licensing Australia will distributed throughout the show in an area of maximum traffic and visibility.

In addition, over and above its 4000 Australian circulation, Total Licensing Australia will be inserted into the Spring issue of Total Licensing and will benefit from Total Licensing’s circulation and trade fair distribution.

The magazine is sent to Australian retailers, buyers, manufacturers, promotional companies, licensing companies and key operatives.

Total Licensing Australia is distributed at the following trade shows by the Total team

Click the titles to visit the Show website.

Melbourne Toy, Hobby & Licensing Show

MIPTV

Cartoons on the Bay

Toys Milano

Total Licensing Flagship – Combined online & printed publication circulation

Read by

licensing trade professionals

In

Countries

Online circulation by region

  • Europe 35% 35%
  • North America 29% 29%
  • Asia 21% 21%
  • Latin America 8% 8%
  • Australasia 5% 5%
  • Other 3% 3%

Online circulation by business

  • Licensees/Mfr 39% 39%
  • Retail Buyer 34% 34%
  • Ad/Promotion 10% 10%
  • Licensing Co 8% 8%
  • Publishing 6% 6%
  • Other 3% 3%

Printed circultaion by region

  • Europe 37% 37%
  • North America 29% 29%
  • Asia 19% 19%
  • Latin America 7% 7%
  • Australasia 5% 5%
  • Other 3% 3%

Printed circulation by business

  • Licensees/Mfr 36% 36%
  • Retail Buyer 32% 32%
  • Ad/Promotion 17% 17%
  • Licensing Co 7% 7%
  • Publishing 5% 5%
  • Other 3% 3%
Spring

KEY FEATURES

Toy, Hobby & Licensing Fair show preview
Entertainment Licensing in Australia
Toy Licensing
Brands and Heritage Licensing
Licensee and Manufacturer Spotlight

TERRITORY SPOTLIGHT

France
Italy
Australia (see Total Licensing Australia)
Japan 

TERRITORY SPOTLIGHT

Latin America
Spain and Portugal
South Korea
USA 

TERRITORY SPOTLIGHT

Germany
Nordics
Canada
The Middle East

TERRITORY SPOTLIGHT

UK
China and Hong Kong
India
Russia/CIS

Editorial material deadlines

To submit or discuss editorial, please contact Francesca Ash francesca@totallicensing.com or Becky Ash becky@totallicensing.com

Spring 2021 1st February

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Advertising material deadlines

To enquire about advertising, please contact Jerry Wooldridge jerry@totallicensing.com

Spring 2021 10th February

Day(s)

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Hour(s)

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Publishing dates

Spring 2021 1st March

Day(s)

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Hour(s)

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Minute(s)

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Advertising options

Maximum publicity

Advertising in the issue, (which of course includes the printed and digital issues), is priced competitively to allow the industry maximum publicity, both in their home market and into 104 countries.

Print and digital discounts

Discounts on rate card are available for multiple pages and an advertisement in the magazine includes both the print and digital issues.

Special options to enhance ads

Special options, including gatefolds, heavy stock and button ads are available in the printed issue. In terms of the digital issue, a number of options are available including the addition of video or Flash.

Advertising options - printed publications

Heavy Stock

Either single page (2 sides) or two pages (4 sides) printed on stock of 350gsm minimum.
One per issue.

Gatefold

Available in either heavy stock or ordinary page stock

Advertising options  - digital magazine

Interactive features

  • Zoom and manoeuvre
  • Live URL and email links
  • Automatic picture zoom
  • Digital post-in notes
  • Scrolling text and moving images

Issue sponsorship

Includes additional intro ad page opposite the front cover and the sponsorship message and URL link at the top of each page and spread. One exclusive sponsor per issue.

Bring ads to life with video

Incorporate video or flash onto ad pages within the digital issue.

Video loads automatically on opening the page.

Multi-page button ads

Small, hyperlinked ads placed on outside edge of a minimum of 20 pages. One company per issue.

Production specs - Total Licensing Worldwide - Australia - China & Art

Please download the appropriate PDF for the advert size you are producing. You can download the reader here or open the PDF files directly in Adobe illustrator or Photoshop.

Advertisers should always provide artwork in digital format. Artwork should be in one of the following formats: Press-ready PDF, Adobe Illustrator file, Adobe Photoshop, JPG, TIFF or EPS. All graphics should be produced highresolution (minimum 300dpi) and should be in a CMYK format. All fonts used should be embedded. Specific instructions and sizes are given on the individual production sheets.

Front cover

Click above to download the full production spec.

Double page spread

Click above to download the full production spec.

Full page

Click above to download the full production spec.

Half page

Click above to download the full production spec. Both horizontal and vertical in one PDF

Third page

Click above to download the full production spec. Both horizontal and vertical in one PDF

Two Thirds page

Click above to download the full production spec. Both horizontal and vertical in one PDF

Quarter page

Click above to download the full production spec. Both horizontal and vertical in one PDF

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