Crayola Teams with Wendy’s
Everyone’s favorite redhead is teaming up with Crayola to bring creativity to kids young and old with Color Adventure kits in Wendy’s Kids’ Meals. Beginning the week of April 4th, participating Wendy’s® restaurants will offer kids a series of six colorful premium toys to encourage creativity and fun.
Packed in a fun crayon-shaped holder, each Crayola Color Adventure kit comes with three Crayola crayons in different shades and celebrates exploration with activities on a double-sided two-foot-long poster.
Want to pick up a crayon and let your imagination run wild? Crayola Color Adventure kits will be available with the purchase of a Wendy’s Kids’ Meal® at participating restaurants—all you have to do is place an order, and let the creative fun begin! There are six Crayola crayon activity kits to collect: Red, Orange, Yellow, Green, Blue, and Purple – and there are countless kids’ menu combos to choose from. Time to let those creative juices flow!
Creative play is the foundation for Wendy’s Kids’ Meal toys and offers every child a unique way to explore, invent, construct, improvise and express themselves through play. In addition to premium toys, marketing support for the program will include custom meal bags, door clings, a dedicated Kids’ Meal web page and a merchandising unit displaying the premiums in select restaurant locations. The program is scheduled to run through May 30th or until supplies run out. Happy creating!