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ZAG Signs TCC Global as Exclusive Loyalty Partner for Miraculous™ – Tales of Ladybug and Cat Noir across EMEA

ZAG Signs TCC Global as Exclusive Loyalty Partner for Miraculous™ – Tales of Ladybug and Cat Noir across EMEA

Award-winning global independent animation studio ZAG has announced that is has signed an exclusive agreement with TCC Global as the exclusive loyalty partner for flagship brand Miraculous™ – Tales of Ladybug and Cat Noir for the EMEA region.  The announcement was made by Julian Zag, EVP Global Operations and Head of Consumer Products, ZAG.

Loyalty program market leader TCC Global has been working with brands and retailers for over 30 years, engaging billions of shoppers, and hundreds of retailers, to build a loyal customer base by partnering with brands that shoppers know and love and implementing meaningful and rewarding loyalty programs.  Working together with ZAG, TCC Global will implement specialized loyalty programs for the globally loved Miraculous – Tales of Ladybug and Cat Noir to include instant rewards, redemption rewards, games, spend and get offers, and sponsor products. 

“TCC Global is well-known for creating well-designed loyalty campaigns that excite shoppers and reward loyalty in meaningful ways,” commented Julian Zag. “Miraculous has become one of the worlds most loved and recognizable brands with over one billion dollars in retail sales to date, and we are delighted that TCC will be creating compelling and relevant shopper offers for our fans to enjoy further connecting with our heroes Miraculous Ladybug and Cat Noir across EMEA.”

‘We, at TCC, are very excited to announce our partnership with ZAG, which will allow us to bring Miraculous into the world of loyalty campaigns through our network, delighting shoppers and families across EMEA,” commented Marco Camisi, VP Global Entertainment. “Retailers will fall in love with the combination of Miraculous’ contemporary and relevant values – friendship, inclusion, girl empowerment – and the impressive content pipeline will keep a smile on many shoppers’ faces for a long time to come!”

Miraculous™ – Tales of Ladybug & Cat Noir continues to be everyone’s favorite superhero story and is ranked by IMDB amongst the Top 10 Best Animated Shows in the last 20 years[1].  Available in over 120 countries, season five of the series will debut this fall, alongside the highly anticipated $US100M+ animated feature to be supported by several yet unannounced cobranded partnerships with some of the most influential companies across the globe across numerous consumer products categories.  

With a massive fan base of young adult “Miraculers,” (ages 15-25), Miraculous has become a digital planetary craze with over 30 billion views on YouTube (authorized and user-generated content); over 

180 million downloads of the official app; and over 300 million+ plays on Roblox. Over 250 million products have been sold during the past four years and retail sales have surpassed US$1 billion worldwide to date.   Miraculous is the winner of 27 awards, including the 2018 Teen Choice Award for Choice Animated Series.

About The Author

Rebecca Ash

Rebecca is the Editorial Director at Total Licensing Ltd. She can be reached at

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