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TCG Entertainment, The Ella Fitzgerald Charitable Foundation and Evolution USA Join Forces for Multimedia Symphonic Concert Experience

TCG Entertainment, The Ella Fitzgerald Charitable Foundation and Evolution USA Join Forces for Multimedia Symphonic Concert Experience

TCG Entertainment (TCG), a producer of touring live productions and the Ella Fitzgerald Charitable Foundation (Foundation) via its global licensing and brand management agency, Evolution USA announced today the launch of a new partnership that will bring the beloved music of Ella Fitzgerald to audiences around the world in an entirely new way, with a live symphony orchestra. This official licensed production will allow audiences to experience the greatest hits of Ella Fitzgerald with the lush arrangements of an orchestra as well as multimedia elements, including never before seen assets from the Foundation’s archive. Shows are scheduled to launch in 2022.

The partnership with the Foundation and Evolution is part of TCG’s overall strategy to grow its portfolio of official live events and immersive experiences for music fans around the world.

Ella Fitzgerald in Concert will include arrangements of her greatest songs performed by a live symphony orchestra. The show will also include multiple singers and a full band. A multimedia version of the show will also be produced and include video, photography, spoken word, writings, and other never before seen items provided directly by the Foundation’s archivists.

These concerts are scheduled to start touring during the 2022 season and will perform throughout the United States and in international markets around the world.

Stephen Cook, President of TCG Entertainment, said, “We are humbled and excited to be working with the Foundation and Evolution on bringing this iconic artist’s music to the concert hall in an official and entirely new way. These shows will perform in symphony halls, theaters and performing arts centers around the world.”

Stanley Lerman, Chief Operating Officer of Evolution, said “We were seeking a best in class production partner to bring Ella’s phenomenal body of work to new audiences in a very unique way that would create lasting memories and share her lifelong legacy. We are excited to partner with the talented TCG team to create and tour this highly immersive symphony show on behalf of the Foundation.”

About The Author

Rebecca Ash

Rebecca is the Editorial Director at Total Licensing Ltd. She can be reached at becky@totallicensing.com

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