Hearst UK Launches Range with Homebase and Country Living x House Beautiful
Hearst UK has announced the next iteration of its Homebase partnership with the launch of its House Beautiful and Country Living wallpaper range, available exclusively at Homebase. Co-created by the Homebase and the House Beautiful and Country Living Style teams in collaboration with Graham & Brown, the range of 12 exclusive designs is available from April 21st both online and in two Homebase Decorate centres, located in Sutton and Cheadle.
The House Beautiful collection delivers on-trend, stand out designs that offer a simple way to achieve a contemporary interior style. All designs work equally as a ‘whole room’ solution or a way of a creating a statement wall or, zoning using premium quality paper, produced in the UK. The collection includes easy application innovation such as ‘paste the wall’ for hassle free decorating.
The Country Living collection contains beautiful, hand illustrated patterns that reflect the beauty of the British landscape. A proudly British-made high quality wallpaper that includes a sustainably made option which is produced using water-based ink and FSC certified paper. True to Country Livings eco-ethos, three trees are planted for each tree used in the production of the wallpapers. The collection also includes an easy to hang option using ‘paste the wall’ technology.