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Rainbow Exclusive Licensor for Fate: The Winx Saga; Unveils first Partners

Rainbow Exclusive Licensor for Fate: The Winx Saga; Unveils first Partners

Rainbow is exclusive global Consumer Products licensor of FATE: The Winx Saga, the new Netflix original live action hit for the YA audience available on the platform in 190 countries. 

FATE: The Winx Saga is Netflix’s six-episode live action reimagining of the “Winx Club” animated saga, an evergreen brand that has been thrilling audiences worldwide for 17 years now, managing to amaze in all its market forms. Netflix’s live action series follows the coming-of-age journey of five fairies attending Alfea, a magical boarding school in the Otherworld where they must learn to master their powers while navigating love, rivalries, and the monsters that threaten their very existence. 

Iginio Straffi, Founder of Rainbow and creator of the Winx Club cartoon said: “We are extremely happy! The success of Fate: The Winx Saga across the globe continues to show the great strength of the Winx brand. During the last few weeks, we could feel the excitement from the Winx fans who have supported us over the last 17 years and ran to watch the Netflix series during its debut weekend. I hope the series will remain popular on Netflix for a very long time, and in the meantime we’re hugely delighted that the magic between the brand and a new challenge has happened once again”. 

About The Author

Rebecca Ash

Rebecca is the Editorial Director at Total Licensing Ltd. She can be reached at becky@totallicensing.com

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