LICENSING EXPO IN VEGAS CANCELLED FOR 2020
Due to the ever-evolving nature of the COVID-19 situation, and after numerous consults with exhibitors, attendees and partners, Informa Markets’ Global Licensing Group announces that Licensing Expo, rescheduled to take place in August in Las Vegas, Nev., will not take place.
The 40th edition of the world’s largest licensing trade show will celebrate next year, returning May 25-27, 2021, at the Mandalay Bay Convention Center in Las Vegas. Nonetheless, the need to connect with partners, colleagues and the community is greater than ever, so, in partnership with Licensing International, the GLG will deliver a series of multi-platform events through the remainder of 2020.
“The challenges associated with the Covid-19 pandemic and the uncertainty it is leaving in its wake has made it impossible for us to deliver the Licensing Expo experience we all know and love in its current dateline,” explained Anna Knight, Vice President, Licensing, Global Licensing Group, Informa Markets.
“Not running Licensing Expo this year was an incredibly tough decision to make, but what it means is we now have a whole year to rip up the rule books and produce the greatest ever global licensing show to celebrate its 40th anniversary in 2021. We have also been collaborating closely with our association partner, Licensing International, to develop a programme of new and meaningful events that will continue to unite the global licensing community over the next 12 months.”
“We understand first-hand the importance of in-person meetings to move your business forward. The current situation makes this impossible. We will continue to offer programmes helping our members and the industry at large to stay informed, stay connected and keep moving forward,” says Maura Regan, President, Licensing International.