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Baby Shark: Sing & Swim Party Launches today

Baby Shark: Sing & Swim Party Launches today

Watch the launch trailer here

Outright Games, the leading global publisher of family-friendly interactive entertainment, in collaboration with The Pinkfong Company, the global entertainment company behind the cultural phenomenon Baby Shark, is thrilled to release Baby Shark: Sing & Swim Party. Based on the most watched video on YouTube, with over 13 billion views, and an RIAA Diamond certification (11x Platinum), the world of Baby Shark takes its first swim into the video game waters today and is available now on PlayStation 4®, PlayStation 5®, Nintendo Switch™, Xbox One, Xbox X|S, and Steam. 

In this cooperative rhythmic adventure game, fans can play as their favourite Baby Shark Family characters as they travel across 7 different recognisable locations from the Baby Shark videos, for their vacation to the Fin-Tastic Festival. Featuring both a Rhythm mode where you must stay on the beat and a Runner mode where you avoid obstacles and collect stars, the game teaches players more about the Shark Family’s story as they complete the different levels. With 30 songs including catchy classics such as ‘Baby Shark’, ‘Disco Sharks’, and ‘Shark Dance Party’, players will sing and have fun on their oceanic adventure. 

Designed with the whole family in mind, the game can be played in solo mode or with up to 3 family members and friends in 4-player local co-op mode. The game was designed with the youngest players in mind and has accessibility features including full game voice-over for all dialogue, location names, and instructions, to assist those learning to read. It also features a gradual difficulty curve over the course of the levels, so that younger players can dive in and learn to play at their own pace.

Pinkfong’s Baby Shark has been captivating fans around the world since it first broke the internet in 2015. After taking the world by storm, Baby Shark has expanded its universe with an animated TV series, podcasts, live shows, merchandise, and even a full-length feature film in development for the 2023 holiday season. With the upcoming Baby Shark: Sing & Swim Party, fans can look forward to another extraordinary chapter in Baby Shark’s legacy of fostering imagination, creativity, and love for music in the hearts of families everywhere.

Stephanie Malham, COO of Outright Games said: “We are delighted to finally release ‘Baby Shark: Sing & Swim Party’ into open waters. The audio, visual and haptic interactions found in our game are only possible on consoles and PC. When combined with the rhythmic runner gameplay that is tailored for this beloved franchise, fans will be able to experience the world of Baby Shark in an engaging and unique way that’s never been seen before”

Francisco Encinas, CEO of RecoTechnology said: “When designing ‘Baby Shark: Sing & Swim Party’, our main aim was to ensure that the gameplay would be accessible to the youngest of players, while offering an appropriate challenge for fans of any age. To achieve this we ensured the difficulty of the game increased over time at a lighter, slower pace that creates a more compelling and varied play experience.”

Baby Shark: Sing & Swim Party is available now on Xbox One, Xbox Series X|S, PlayStation 4, PlayStation 5, Nintendo Switch and PC.

About The Author

Rebecca Ash

Rebecca is the Editorial Director at Total Licensing Ltd. She can be reached at

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