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Americanas launches the second season of Easter Eggs in Brazil with emoji

Americanas launches the second season of Easter Eggs in Brazil with emoji

For the second year in a row, Lojas Americanas will be launching a new line of Easter Eggs for 2021 through D´elicce, official licensee of the emoji® brand. The products are presented in two sizes: 80g and 130g both with a gift inside! 

emoji® brand easter eggs will be available in more than 1.700 points of sale, in the app and website of Lojas Americanas, one of the largest retail chains in the country. 

 “We are excited to work for the second year with Americanas through their own brand D´elicce in Brazil for the  Easter Season, they develop high quality products and have a great distribution capacity, which allows reaching consumers in more than 700 cities across the country”, says Celso Rafael, CEO of Lotus Global Mkt, responsible for the brand licensing in Brazil. 

“For the emoji company, it is a great pleasure to be part of this important holiday for children and adults through this amazing partnership with Lojas Americanas and its own brand D’elicce,” says Marco Hüsges, CEO and founder of the emoji® brand.

About The Author

Rebecca Ash

Rebecca is the Editorial Director at Total Licensing Ltd. She can be reached at becky@totallicensing.com

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