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Percy The Park Keeper extends partnership with The Point.1888

Percy The Park Keeper extends partnership with The Point.1888

The popular heritage publishing property created by Nick Butterworth, Percy The Park Keeper, has extended it’s partnership with it’s licensing agent The Point.1888. The new agreement will see the licensing agency continue to secure new licensing and retail deals, building on the success of the existing licensing programme in bringing products to consumers.

Percy The Park Keeper is truly loved by its audience, with many of the books original readers now having children or grand children themselves. The heart-warming artwork and iconic storylines allow everyone to join on Percy’s adventures through Spring to Winter. This has allowed the brand to find a fantastic range of licensing partners.

The current list of licensees includes Poetic Brands, Robert Frederick, Tonies, Museums & Galleries, PawPrint Family, and Intercake. The Point.1888 is now looking to further the programme within home, plush, wooden toys, baby, and health & beauty categories.

Olivia Wiggett, Commercial Manager for The Point.1888 said, “We’re thrilled to be able to continue to work on Percy The Park Keeper. We’ve worked hard to deliver the brand a licensing programme that stays true to the emotion and warmth of the books and Nick Butterworth. This brand has a huge amount of potential and we are so excited for what 2023 and beyond has in store.”

Ben Butterworth, partner at Snapper Productions said, “The Point 1888 have been great to work with. Focused, smart-thinking, ambitious and great fun. Percy The Park Keeper is making excellent progress, and this is very much down to our relationship with The Point 1888 – why would we want to work with anybody else?!”

About The Author

Rebecca Ash

Rebecca is the Editorial Director at Total Licensing Ltd. She can be reached at becky@totallicensing.com

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