Difuzed Acquires license to create official Fortnite merchandise
Difuzed has announced a new partnership with Epic Games to create a range of Fortnite apparel and accessories.
The new Fortnite branded collection will feature a collection of premium tees focusing on the game’s distinct artworks, logos, and key characters.
The collaboration enables Difuzed to blend the distinct stamp of this popular gaming brand with its unique design handwriting to create more fashion-forward collections that will appeal to passionate fans around the world.
According to Difuzed Gaming Director Clint Vosloo:
“We are thrilled to be signed as an official Fortnite Licensed Partner for Europe, and excited to be part of the ‘Biggest Game on the Planet’. The Fortnite Brand is one of the most popular games played, with over 350 million players, and we are looking forward to working closely with the teams at EPIC to deliver something unique to the markets –in the way that Difuzed usual does.
Stay tuned for our Fortnite Capsules later in 2022.”
The first few collections will feature apparel and accessories, with the first collection dropping this April 2022. All ranges will be available for purchase from Difuzed’s roster of European distributor and retail partners.
The partnership was brokered by IMG, Fortnite’s exclusive worldwide agency for consumer products licensing.