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Moulin Rouge has announced the extended appointment of Caravanserai Partners to strategically grow and expand its licensing program across key European territories.

Since 1889, Moulin Rouge is the one French venue where spectacular Parisian celebrations are experienced and shared with passion and effervescence. The iconic red windmill of theMoulin Rouge never goes dark, stands as a beacon for all things Parisian, and is synonymous with France’s cultural heritage and the Parisian art of celebrating.

What does it mean to work with the Moulin Rouge brand? It will be an intense and stimulating collaboration, a bubble outside the daily grind that makes you want to laugh, smile and be happy. 2024 marks Moulin Rouge’s 135th Birthday and will be using this milestone to celebrate the continued relevance and appeal of the brand amongst fans all over the world by ensuring it remains a relatable icon for the next generation. Moulin Rouge offers partners a multitude of opportunities such as Fashion and glamour products or unforgettable experiences and is fortunate to have longstanding relationships with some great, recognized, and reputable licensees.

Moulin Rouge has now agreed a deal with Caravanserai to capitalize on the great engagement and love for the brand by creating profitable licensing programs on consumer products in the Iberian Peninsula territories.

Eloïse Daire, Brand development & partnerships Manager said: “We are delighted to embark on this exciting journey with Caravanserai as our esteemed partner in bringing the Moulin Rouge brand to vibrant life across the Iberian Peninsula. We look forward to working with this great team on an array of elegant products and experiences that embody the creativity, joy and optimism of the Moulin Rouge world.”

Guillem Rey, Managing Director at Caravanserai said: “We are thrilled to be involved in the 135th birthday celebrations of Moulin Rouge and start this partnership now to expand its licensing program, creating consumer products that are inspired by the exquisite and timeless dazzling universe of this Parisian icon.”

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