Book deal for Making It craft series

Based on the hit show on NBC hosted by Amy Poehler and Nick Offerman, on behalf of client NBCUniversal, Seltzer Licensing Group has brokered the first-ever book deal based on the competition craft series Making It. 

“We’re thrilled this licensing partnership delivers a fun, craft-filled book with engaging activities for the whole family, especially given the current stay-at-home environment” says Stu Seltzer, president of Seltzer Licensing Group.  Published by Abrams with a foreword written by Nick Offerman, the DIY craft book is available on April 21, 2020 at major book sellers.

Tapping into that success, The Making It Guide to Crafting, will offer in-depth looks at some of the best DIY crafts that were featured on the show and inspired by the makers themselves. Introductions to woodworking, fiber arts, paper crafts, and more will enable readers to experiment and customize their own creations at home. And the projects are accessible to all skill levels. Drawing on the show’s hilarity, creativity, and overall positivity, this crafting guide is designed to inspire and energize consumers to DIY whatever they put their mind to.

The star duo of Amy Poehler and Nick Offerman lead the way with puns, advice, and good vibes.