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Bluey Series 3 Heads to Rai Yoyo

Bluey Series 3 Heads to Rai Yoyo

BBC Studios Kids & Family and Maurizio Distefano Licensing, Bluey’s licensing agency in Italy, shares that Series 3 of the much-loved Emmy® and BAFTA award-winning animated series Bluey will make its Italian free-to-air premiere on Rai Yoyo and Rai Play from today, Monday 5th February.

Rai Yoyo will air the first ten episodes of Series 3 including ‘Bedroom’, ‘Promises’ and ‘Omelette’, with more episodes from Series 3 still to come.

Series 3 builds on the first two series with new friends and locations. The new-to-Rai Yoyo episodes include a range of humorous – and sometimes poignant – stories based around family life in the Heeler’s home.

“Rai Yoyo viewers have been eagerly anticipating more episodes of Bluey so we are delighted to bring them some more content to enjoy,” said Henrietta Hurford-Jones, Commissioner & Executive Producer of Bluey for BBC Studios Kids & Family.

Bluey is a global hit, with a rapidly growing fanbase in Italy. We are absolutely thrilled that so many families up and down the country have welcomed the Heelers so warmly into their living rooms and their hearts.”

Bluey Series 1 and 2 are currently available on Rai Play and have been a huge hit with Italian fans.  Episodes of Bluey have been the most demanded on Rai Play throughout the year 2023.

Bluey is created and written by Joe Brumm and produced by the multiple Emmy® Award-winning Ludo Studio for the Australian Broadcasting Corporation and BBC Studios Kids & Family.

Bluey is a loveable, inexhaustible, Blue Heeler dog, who lives with her Mum, Dad and her little sister, Bingo. Bluey uses her limitless energy to play games that unfold in unpredictable and hilarious ways, bringing her family and the whole neighborhood into her world of fun.

Bluey showcases the joyful simplicity that can be found in families turning everyday events like going to the shops or visiting the doctor into unique adventures, bringing to life how children learn and grow through play.

BBC Studios Kids & Family also has a global broadcast deal for Bluey with Disney for all territories outside of Australia, New Zealand and China. An extra-long episode of the global TV hit show called ‘The Sign’, which is 28 minutes long, will premiere globally this spring.

About The Author

Rebecca Ash

Rebecca is the Editorial Director at Total Licensing Ltd. She can be reached at

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