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Atlantyca Signs with Barrado for Geronimo Stilton Plush

Atlantyca Signs with Barrado for Geronimo Stilton Plush

Atlantyca Entertainment has finalized a licensing agreement with Spanish toy company, Barrado to create a new line of Geronimo Stilton plush character figures based on the globally popular “Geronimo Stilton Animated Series.”  The deal was brokered by Atlantyca’s Spanish licensing agent, Mendia Licensing Agency.

Barrado will immediately start production on a variety of dolls in a selection of different sizes (between 25-30 cm) initially creating branded plush dolls for series character favorites Geronimo Stilton, Tea Stilton and Trappola Stilton. The dolls are set for a retail roll-out in spring 2021 (is this in Spain only)

Barrado is a family business whose origins date back to the beginning of the decade of 70’s. Since the mid-90’s they started developing licensed products and, in the last decade, they have solidified their continued growth and success through partnerships with key industry  e-commerce companies.

About The Author

Rebecca Ash

Rebecca is the Editorial Director at Total Licensing Ltd. She can be reached at becky@totallicensing.com

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