Camp Care Bears Launched
Camp Care Bears launched April 6, 2020 with a mission to create a positive, uplifting digital “place” for campers of all ages. The Care Bears will use their belly badge powers to spread messages of sharing, caring and courage to all.
Camp Care Bears was created as a direct response to COVID-19 and imposed quarantines. Through livestreams, downloadable activities and group sharing, Camp Care Bears will be a meeting place for a global community, unified by their acts of “sharing and caring”.
Weekly activities such as arts and crafts, journaling, reading, games, cooking and nature walks will be brought to viewers by their favorite Care Bears and surprise guest camp counselors.
“Camp Care Bears is our answer to navigating this “new normal” together and we are looking forward to sharing it with you today. Our team, along with guest camp counselors, has risen to the occasion, creating original content aimed to engage with campers of all ages. We hope to inspire creativity and wellness, and
encourage a sense of togetherness and community when the world needs it most.” said Kristeen Tibbits, VP of Marketing and Social Media, Cloudco Entertainment.