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Trotters London and Peppa Pig Join Forces for an Exclusive Collaboration

Trotters London and Peppa Pig Join Forces for an Exclusive Collaboration

Trotters London and PEPPA PIG announce their joint collection. Under license by leading toy and game company Hasbro, this delightful line brings together the beloved children’s character and the renowned British childrenswear brand using bespoke Liberty Fabric. The collection will launch in March 2024, and offers a beautiful array of clothing styles for children. 

This exclusive collection merges the whimsical world of PEPPA PIG with Trotters’ expertise in crafting timeless children’s clothing, all infused with Liberty’s unmistakable print expertise. The result? A charming and vibrant collection that effortlessly blends fun, style, and quality. 

“For 20 years, PEPPA PIG has been a lifelong friend to kids, encouraging them to confidently treat every first step as a new adventure,” said Marianne James, Senior Vice President, Global Licensing at Hasbro. “We’re so excited to work with Trotters London and create a bespoke Liberty Fabric for PEPPA’s latest adventure in the world of fashion with an amazing collection that embodies everything PEPPA stands for and what her fans love about her.”

From adorable dresses to playful knitwear and accessories, each piece in the collection reflects the essence of Peppa’s adventures while exuding the sophistication and elegance synonymous with Liberty’s iconic prints. The collaboration aims to celebrate childhood joy while offering parents a range of stylish and versatile options for their little ones.

Sophie Mirman, Trotters London Founder and Creative Director said, “We’re thrilled to bring together Trotters London and PEPPA PIG, for this unique collaboration. This collection represents the perfect marriage of playful designs and timeless fashion, catering to children’s comfort and style preferences while showcasing Liberty’s heritage prints in a fresh and exciting way.”

20 years ago, the same year PEPPA PIG was introduced to the world, Trotters London and Liberty began their relationship, using Liberty Fabrics to create their seasonal dress collections. Since then, these collections have blossomed and evolved to encompass seasonal narratives featuring baby ensembles, exquisite girls’ dresses, striking swimwear, and, most recently, boys’ shirts. In January 2022, Trotters London opened a concession within the Liberty store on Regent St and since then this has become a well-known destination for Trotters with customers from all over the world visiting when in London. In a groundbreaking move, Hasbro commissioned the exclusive design and development of a brand-new Liberty Fabric designed exclusively for Trotters.

“Collaborating with PEPPA PIG and Liberty Fabrics has been an exciting journeand embodies the essence of childhood joy and timeless style, offering families something truly special. We’re thrilled to merge the playful world of PEPPA PIG with Trotters’ expertise, creating a collection that celebrates the magic of childhood and the spirit of adventure.” Bruce Langlands, Trotters London CEO.

The collaboration will be available in early March exclusively at Trotters stores & website, and with selected partners such as Liberty London, Selfridges Manchester Trafford and Harrods. With limited-edition pieces and designs, this collection promises to be a must-have for families seeking both quality and style for their children.

About The Author

Rebecca Ash

Rebecca is the Editorial Director at Total Licensing Ltd. She can be reached at

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