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The Launch of Established Licensing

The Launch of Established Licensing

Established Licensing (Established) announces its official launch as a strategic partnerships consulting agency, specializing in delivering solutions that help brands and businesses navigate complexity, ignite innovation, and accelerate growth. Established combines deep industry expertise and creative thinking to empower clients with modern partnership solutions that deliver results.

With over a decade of industry experience, the team at Established distinguishes itself with its unique blend of knowledge and forward-thinking approach. Their mission is to empower brands and businesses through innovative partnership solutions that drive growth and success.

“We are excited to make this announcement as we understand the power of collaboration and the value it can bring to both brands and businesses. Our goal is to help clients navigate the partnership landscape, connect with top-tier partners, and pave the way for fruitful collaborations. We believe in fostering a culture of integrity, innovation, collaboration, adaptability, and excellence that benefits all stakeholders involved,” says Peter Betts, Founder of Established Licensing.

Established offers a comprehensive suite of bespoke services, including partnership strategy development, partner sourcing, digital integration, negotiation, activation, and management. The agency is devoted to delivering unparalleled value and transformative results for its clients.

In addition to their core offerings, Established also focuses on identifying untapped opportunities for clients, employing data-driven insights to ensure their partnerships are strategically aligned with market trends and consumer preferences. This unique, data-centric approach enables clients to stay ahead of the curve in today’s ever-evolving marketplace.

For more information about Established Licensing’s strategic partnership consulting services, visit or or get in touch at

About The Author

Rebecca Ash

Rebecca is the Editorial Director at Total Licensing Ltd. She can be reached at

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