Tasty Launches Cookware Range in the UK
BuzzFeed’s food network Tasty launches its popular cookware and kitchenware in the UK this week, available for purchase through the Tasty brand store on Amazon.
The line of kitchen products will bring the fun, ease and accessibility of Tasty’s signature recipe videos to consumers across the UK.
Hanna Sheinin, Head of International Licensing at BuzzFeed Inc, said, “Tasty has always made cooking more fun, and there is no better way to prepare delicious recipes at home than with our bright cookware range. We’re extremely proud to bring these products to the UK for a broad audience of beginner and more experienced cooks to enjoy.”
The Tasty cookware line features bright colours that pop in the kitchen, and includes all the tools necessary to prepare Tasty’s iconic recipes. The line features non-stick forges aluminium cookware, non-stick metal bakeware, extra large cookie cutters, silicone head utensils and soft grip gadgets. The Tasty Kitchen line is used in Tasty videos and was designed and developed with the Tasty fan in mind, as BuzzFeed research shows that 2 out of 3 Tasty fans have made a Tasty recipe.
Martin Strack, CEO of Fackelmann Brands, is thrilled to finally introduce the products to the UK market: “Our Tasty kitchen tools are the perfect addition for each kitchen! Durable quality, appealing colour combinations and smart functions deliver plenty of fun and delicious results.”