SLG launches Six New Ranges for Holiday Season
Known in the beauty industry for the past 15 years for developing design-led highly commercial Christmas gifting ranges, 2023 will prove to be no exception with the launch of six brand-new ranges alongside eight returning collections, all of which will be available at Boots this Christmas season.
New to the SLG portfolio in 2023 is heritage British brand, Osprey London. Known for their luxury handcrafted leather goods and accessories, Osprey deliver exquisite products with distinction. The SLG x Osprey collection contains luxurious male grooming products & accessories. Alongside Osprey, there are new collections launching with renowned fashion designer Julien Macdonald, British cycling brand Raleigh and heritage rugby brand, Gilbert.
Following the extra-ordinary success of the debut collection in 2022, luxury leather goods brand Radley is back with a beautiful range of home & lifestyle gifts. There will also be exciting new collections from Fat Face, Superdry, Fearne Cotton’s Happy Place, and SLG own-brand Johnny’s Chop Shop the barber-created cult grooming brand, as well as other own-brand trend collections – Cora Cole, Inyo, Cosy & Co and Social Socks.
Speaking on the ranges, SLG’s Head of UK Sales, Lucy Simpson-Daniel, says: “Everyone at SLG is excited for the launch of the AW23 Gift collections. We continue the momentum of long-term partner brands such as Laura Ashley & Superdry – both decade strong relationships – as well as building on the success of the debut Radley collection of last year and the introduction of new brand partners such as Osprey London & Gilbert. The approach at SLG is to design and develop beauty & lifestyle collections that stimulate and excite the sector and that bring truly covetable gifts with integrity and authentic brand value to the consumer.”
Founded in 1985 by Bobbie & Graham Dunkley and now headed by their son Miles Dunkley, SLG has harnessed the perfect synergy of indie-brand adaptivity and future-thinking cool, with global scale, industry-leading expertise and technical innovation; all housed in the company’s award-winning lab, studios, and workspace in Cheltenham.