Redibra Launches Redibra Experiences to Lead Brazil’s Location-Based Entertainment Market

Redibra has announced the launch of its newest business vertical: Redibra Experiences. This new division is dedicated to the booming Location-Based Entertainment (LBE) market in Brazil.

Building on its legacy of innovation and trusted partnerships with global IP leaders, Redibra Experiences will connect consumers and brands through immersive attractions, interactive exhibitions, pop-ups, and branded entertainment destinations. The move reflects Redibra’ s strategic vision to expand licensing into experiential channels and strengthen emotional engagement with audiences.

“Our extensive experience working with leading global brands gives us a unique foundation to deliver meaningful, long-term, and high-impact experiences,” said David Diesendruck, CEO of Redibra. “With Redibra Experiences, we’re turning brand stories into unforgettable destinations.”

To kick off this new chapter, Redibra participated in Sindepat Summit 2025, Brazil’s premier event for the attractions industry, where Diesendruck spoke about the transformative power of branded experiences in driving value and connection.

Redibra Experiences is already in advanced talks with major players in retail, real estate, and entertainment, with key projects set to be announced soon.