
Baby Shark Joins FOCUS Art Fair New York in Celebration of 10 Years

The Pinkfong Company has announced that the beloved character has been officially invited to participate in FOCUS Art Fair New York 2025, marking another significant moment in Baby Shark’s ongoing cultural journey. This year’s theme, “Human & Technology,” focuses on how digital innovation will shape the future of art and creativity. Within the context, the Pinkfong Baby Shark section delivers the message: “The Artists of the Future Are Our Children.”
The invitation comes as Baby Shark continues to make its mark on global pop culture. Since its debut in 2015, the character has grown into a worldwide phenomenon, becoming the most-viewed video in YouTube history with over 15 billion views. The viral hit sparked a worldwide challenge, spent 20 weeks on the Billboard Hot 100, and achieved RIAA Diamond (11x Platinum) and BRIT Certified 4x Platinum.
The exhibition will take place from May 15 to 18 at Chelsea Industrial in Manhattan—one of New York’s premier art spaces in the heart of the Chelsea district, a globally recognized hub for contemporary art. Families and fans will experience an immersive exhibition celebrating Baby Shark’s 10-year journey. Highlights include:
- Interactive Art Zone: A chance for children to create and frame their own Baby Shark–inspired creations, encouraging self-expression and creativity.
- Multimedia Storytelling: An engaging look at Baby Shark’s 10-year global journey, expressed through original music, remixes, special 10th anniversary soundtracks, and curated artwork, all under the theme of <A Journey with Baby Shark: From Screen to Hug>.
- Meet & Greet: A chance to meet Baby Shark in costume and take family photos.
“We’re honored that Baby Shark has been invited to FOCUS Art Fair New York,” said Gemma Joo, Chief Business Officer at The Pinkfong Company. “This exhibition not only celebrates Baby Shark’s 10 year anniversary but also offers children a unique opportunity to take their first steps as artists.” She added, “Moving forward, we will continue to expand both online and offline to connect with fans around the world.”
For families, art enthusiasts, and fans of Pinkfong and Baby Shark in New York, this event offers a unique opportunity to experience a global cultural phenomenon in one of the world’s leading art capitals.