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Planet Rights launches as new global entertainment and lifestyle licensing agency.

Planet Rights launches as new global entertainment and lifestyle licensing agency.


Planet Rights, a newly launched rights and licensing business, today unveiled its debut portfolio of entertainment, publishing, toy, and lifestyle brands. Independently run, but supported by the infrastructure of Two Daughters Entertainment, Planet Rights is positioned as a business built on experience and creativity and strong networks in the global licensing landscape.


The company is led by Rob Goodchild, Managing Director, and Laura Daniel, Licensing Manager, supported by a highly experienced team with a track record of building and managing major IP across organisations such as Aardman, StudioCanal, Cartoon Network and the National Trust. This collective expertise spans marketing, design, licensing, and business affairs, ensuring a deep understanding of both creative and commercial needs.

“Our mission is to partner with the world’s best creative businesses – locally and globally – to ensure their IP achieves its full potential through licensing, merchandising and distribution,” said Rob Goodchild, Managing Director of Planet Rights. “Great brands and products mean the world to us, and we’re here to help them thrive.”

Planet Rights will make its debut at Brand Licensing Europe (BLE) this October, showcasing a diverse line-up of IP, including:

Astro Boy – Japan’s first anime superstar and the heartbeat of modern manga culture.

Kitchen Disco – A lifestyle Party brand that celebrates a love affair between food & music.

Little Rebels – A toy brand that explores the legacies of history’s trailblazers.

Moley – The underground hero with a brand new series in development. Telling stories in a world beneath our feet.
Talking Tom and Friends – An animated series that brings a thrilling new twist to the Talking Tom & Friends universe.

The Land of Sometimes – A magical animated musical feature film launching in 2025, starring Ewan McGregor, Helena Bonham Carter, Mel Brooks, and Tim Rice.

Whatsitsface – Oodles of moods to share. The patented plush toy teaches children about emotions.

Wild Things Publishing – Million seller travel brand for explorers, adventurers & lovers of the great outdoors.

Planet Rights will be exhibiting at Stand D207, Brand Licensing Europe, 7–9 October 2025 and China Licensing Expo stand W2C18-3.



About The Author

Rebecca Ash

Rebecca is the Editorial Director at Total Licensing Ltd. She can be reached at becky@totallicensing.com