Licensing China – a Shenzhen success story
With nearly 1500 exhibitors from eight countries and 72,000 visitors from 79 countries and...
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Brands profit more being in toxic video games than by avoiding them, revealing brand safety paradox
Toxic player behaviour in video games (such as hate speech and racism) hurts brands’...
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BBC Studios Presented with Coveted YouTube Diamond Creator Award for Bluey
BBC Studios has announced that is has been presented with a prestigious Diamond Creator Award from...
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Shenzhen shows drive market opportunities
One of China’s most dynamic and fast-growing markets, the Chinese-dubbed ‘goods economy’ has...
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Brand Licensing in the Middle East:
A Gateway to Growth The global licensing industry continues to evolve, with brands seeking new...
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